The Atlanta Hawks City Edition jersey grabs inspiration from the spirit, determination, and interconnectivity of the city of Atlanta. With the mantra, “Lift as We Fly”, they are encouraging fans to come together and lift up one another in the community.
As an ode to Atlanta, the lower “atl” conveys familiarity and southern hospitality while the numbers represent the city’s down-to-earth demeanor.
The jersey colors; Heritage Blue, pays homage to the 1968 uniform, Buttery brown signifies style, richness, and diversity in Atlanta, and Infinity Black gives affirmation to the team’s bold and relentless pursuit.
The remaining attributes on the jersey, the jock tag, belt buckle, and Hawks logo embody the deep commitment to the community and creating a legacy along the way. 
Victory is magnified when shared by all. #LiftAsWeFlyhttps://t.co/l6aKEPCgVM pic.twitter.com/2ZS3KTzLZF
— Atlanta Hawks (@ATLHawks) November 2, 2023
