MIAMI, January 11 – The 2006 NBA Champion Miami HEAT announced that they have extended their existing partnership with local cigar maker, Tabacalera Perdomo. As part of the company’s sponsorship, Tabacalera Perdomo will be the presenting sponsor of the Honorary Captain program, where Season Ticket Holders join the HEAT Team Captains and referees on court before the start of every regular season home game in an exercise of good sportsmanship. Each Honorary Team Captain is provided a box of premium cigars courtesy of Tabacalara Perdomo.

“South Florida’s cultural diversity, which is reflected in the audience of every HEAT game, provides fertile ground for the myriad of cigar products offered by our friends at Tabacalera Perdomo,” said HEAT president of business operations Eric Woolworth. “Their business, like ours, is a family business and prides itself on nurturing long term relationships with its customers.”

Tabacalera Perdomo also supports the team’s community relations efforts by sponsoring the annual HEAT Golf Scramble Classic. The tournament, now in its ninth year, is hosted by HEAT wives, staff and talent, and provides an opportunity for golfers to mingle with HEAT players and coaches in a relaxed and enjoyable setting. All proceeds raised by the tournament benefit the Miami HEAT Charitable Fund. To date, the HEAT Golf Scramble Classic has raised nearly $1 million.

“Being huge Miami HEAT fans ourselves, we are proud to be associated with the NBA Champion Miami HEAT. Our quality Perdomo cigars and the Miami HEAT is a perfect match,” said Nick Perdomo Jr., President and CEO of Tabacalera Perdomo.

About Tabacalera Perdomo
The history of the Perdomo family’s cigar making tradicion recounts three generations of Cuban cigar artisans and their quest for survival, freedom and their fervent dream of the producing the finest cigars in the world. Today, led by the third generation of cigar maker Nick Perdomo, Jr., Tabacalera Perdomo, S.A. has gained its rightful place as one of the most successfully innovative and fiercely passionate manufacturers of premium cigars.